I have seen several post from podcasters that think the Podcast Network model is not going to work, and I have to laugh, the reason I have to laugh is because we have been tracking along pretty darn well. I kinda lost count on the number of deals I have put together but advertisers are coming back and the audience sizes keep growing so we must be doing something right. If it is not obvious why banding together is not a good idea then obviously you don’t know a great deal about typical podcast audience sizes.
Over the next 9 months though I will be focusing a lot on the content of those we align with because you don’t grow market share without good content. Needless to say I am pretty excited about our long overdue site that we have cooking hopefully I will be able to share the details in the next few weeks.
Meanwhile I will keep on making sure that the podcasters that are doing the work get paid.
Author Archives: Todd
ShowUsYourCharacter Campaign
RawVoice the parent company of the Podcaster News Network (www.podcasternews.com) announce today that select network shows at PCN are starting a one month promotion, for the “USA Network”, to promote a very hip program called ShowUsYourCharacter, which can be found at (www.showusyourcharacter.com).
The goal of this campaign is to get people excited about the “Show Us Your Character” website and the 2006 contest that is being hosted by the USA Network, CEO Todd Cochrane of RawVoice says
“The Podcasting community and our broad listener audience all have unique talents, and definitely unique characters, so this is the perfect opportunity for our network of shows to promote the positive things the USA Network is doing, with this contest, and the ShowUsYourCharacter community they are building, we are well suited to get this message out in the hottest creative medium sweeping the Internet today”
The tenants of the USA Network ShowUsYourCharacter promotion states:
“There’s a character in all of us. And now you can share your unique character with the world at ShowUsYourCharacter.com. Join now and begin uploading your own videos, photos and profile — you can share a hidden talent, show off your celebrity impersonation, or give the ShowUsYourCharacter community a glimpse into your life. Chat and interact with thousands of other members, and get to know some of the characters of the U.S.A.”
RawVoice and the Podcaster News Network is proud to be participating in this campaign, and we hope that all of you will show of your character at ShowUsYourCharacter.com, and who knows maybe a podcaster, vcaster or listener will end up winning ShowUsYourCharacter contest an gain national recognition. [RawVoice]
Rasbrry Coming Soon?
Podcast Promos Launches
My team at RawVoice launched Podcast Promos last tonight and so far the traffic is through the roof details here and or course check out the site. [PodcastPromos.com]
Tech Podcasts to have Live Round Table Mar 11th
The Tech Podcasts Network will be having another Round Table Saturday March 11th at 1:30 Pacific, 4:30 Eastern with some very special guest. See the details at techpodcasts.com and signup today. [techpodcasts.com]
Podcast Awards Sponsor Update!
I am quite happy as we have secured the Platinum Sponsor and Two Gold Sponsors, so we are in good shape with only 2 Gold Sponsorships remaining and virtually all the Silver spots which tend to fill up near the start of the contest we have added a new sponsorship category this year which will help us cover the added cost of the new trophy design. [PodcastAwards.com]
Podcaster News Network & HBO Advertising Campaign
I am happy to announce that select shows on the Podcaster News Network are participating in a podcast advertising campaign for a new show launch on HBO. Working in conjunction with Podtrac a number of our shows have been picked up for the campaign. See the details at [PodcasterNews.com]
Welcome Media Buyer
It was my pleasure today to provide you with my book on Podcasting, as a walk away gift from the podcast media presentation you attended today, it is my goal to give you a lasting insight beyond the presentation into the world of Podcasting. The first chapter captures the essence of the media evolution and makes you realize the power of walk away content.
Over the next several years people are going to become more empowered by the tools they carry, they will not only be consumers of media but also producers of media, being able to report live from any event on the planet through technology once reserved to the mainstream media.
Newspapers are on the decline and the world continues to migrate on line, and we know that the companies you represent are ready to embrace this new media evolution and allow the creative minds at the companies I represent to help you bring a fresh media approach to our collective audiences.
Most of all enjoy the book and join the evolution in media and I look forward to working with all of you in this great adventure.
Aloha
Todd Cochrane
Podcast News Module Added to Google
My team is pretty happy this morning we are proud to announce that our Podcaster News Latest 5 Google Personalized Home application has been listed in the Google Module area. This is a way to listen to the last 5 podcast created on the Podcaster News Network and is resulting in a dramatic increase in content listens on the network!
Please follow the instruction to Add the PodcasterNews Module to your Google Personalized Home Page.
a. Login to Google Personalized Home Page
a. Click this Link
c. Click Add on the Podcaster News 5 module
d. Your all set enjoy PCN content!
Podcast Awards Sponsorship Drive Underway!
Well we are six months away from the start of the 2006 People’s Choice Podcast Awards and I have sent all of last years sponsors an invitation to participate again this year as they are being given the option to jump on board first. I was happy to see this morning that PodKive.com is the first company to jump on board with a sponsorship for a second year in a row.
If your company would like to become one of the Sponsors for the 2006 People’s Choice Podcast Awards details can be found at PodcastAwards.com